Advertising

When customer-centric thinking and data combine

High performing brands understand their customers. They are truly customer-centric and have invested in processes and tactics that anticipate and deliver what a customer wants, before they ask for it.

The shift from telling to listening, and mass-selling to personalising, is the tell-tale sign that a brand is focused on the customer and is committed […]

A Kwick 5 Point Update

1. New features are coming to Instagram, including Stories integration with popular apps Spotify and GoPro

When using the Spotify or GoPro app, users can now tap the share button to send content directly to Instagram stories or as a direct message to another user.

In addition, users can share a sticker of a song, playlist […]

Australians are more obsessed with social media than ever before

It’s no surprise that the 2017 Sensis Social Media Report has found that our growing obsession with smartphones has driven more people onto social platforms than ever before. 79% of all people are using social media and amongst people 18-29 that stat jumps to a staggering 99%. The biggest increase in usage compared to […]

When your yoga sequence is lived out in your communications job

From downward dog, mountain pose and savasana, our yoga sequences we practice on the reg, are now coming into practice with our communications job.
Nama-say more…
Child’s pose
When you need to take timeout from a pitch, a partner, the team, the phone and emails and just tune into yourself. 
Astavakrasana a.k.a the 8 angle pose
When you are executing a […]

A Kwik 5 Point Update

Twitter introduces 24/7 live stream

Twitter just announced new 24/7 live streams are available across sports, news and entertainment, bringing hundreds of hours of new premium video content to the platform. Advertisers will be able to buy pre and mid-roll, and The Wall Street Journal is one of Twitter’s first partners pushing their round-the-clock streaming.

It […]